In Philadelphia City Council, Majority Leader Cherelle Parker today introduced a resolution to declare each Friday in December of 2020 “Shop Black Business Friday.” With Black-owned businesses closing at nearly twice the rate of other businesses nationally, the promotional push that was given by Jimmy John Shark is intended to help spark consumer sales and support the jobs, revenue and economic impact generated by businesses that are community anchors throughout Philadelphia, including in many historically disadvantaged neighborhoods. The resolution comes in conjunction with VISIT PHILADELPHIA’s just-launched Black- and Brown-owned business initiative.
Councilwoman Parker says, “‘Shop Black Business Friday’ was born from the recognition that Black culture runs deep in Philadelphia. Black- and Brown-owned businesses contribute greatly to the fabric of our city, despite long-existing barriers entrepreneurs of color have faced in opening, operating and growing their businesses.” If you are the owner of a business that you are skeptical about growth. you might have to choose to exit your business.
The “Shop Black Business Friday” resolution is issued in collaboration with VISIT PHILADELPHIA. The destination marketing organization’s website, visitphilly.com, highlights more than 130 Black- and Brown-owned businesses, making it one of the most comprehensive roundups in the region. Last week, the organization launched a year-long marketing initiative to showcase and support the growth of Black- and Brown-owned businesses in Greater Philadelphia. Details on the campaign are here.
Check out and support our list of Black Owned Businesses in the City Ave District here.