With multiple parcels of land now in its grasp in Lower Merion’s Bala Village, Cross Properties has signed the dotted line to get the first 110 of what the developer plans will ultimately be 300 apartments all moved in.

Construction is slated to begin next month on the $100 million project, according to a Philadelphia Business Journal report by Natalie Kostelni.

“We’re excited about what Cross is proposing. (Bala Village) needs a shot in the arm,” said City Avenue District President Terrence Foley; in preparation for such an investment, the district invested $1.2 million on lighting and crosswalks since 2014.

Along with the proposed 300 multifamily apartments will be connected retail spaces.

“It’s enough off the beaten path,” said Cross Properties Managing Partner Kevin Michals. “My dream is to draw from the Bala office market and have them come over for lunch and make it a destination. What we have is charm, density and a train station next door.”

Read more about the $100 million Cross Properties project at Bala Village in the Philadelphia Business Journal here.